When we were working on our Atlas campaign in Morocco, we knew the person with the right words and the right tone of voice could be found close by, in Brussels. Meet the man behind the ATLAS poem : Guido L Z.
In our city guide series, we chose to meet with concept store AIDA's team in Shoreditch, East London. They took the time to tell us more about their shop as well as their favourite places in town.
Designed in Belgium since 1989.
Bellerose is a premium clothing brand for the whole family. Our aim is to influence the lifestyle of individuals, without dictating their choices.